My most recent career move is into the web analytics world. I work for an internet marketing and analytics consulting firm in Pittsburgh, as well as doing freelance writing and various other projects both professional and personal. My interests include the future of libraries and this crazy thing called the Internet, taking pride in the things you make, and the long-term survival of humanity.
Education
MLIS
University of Pittsburgh, School of Information Sciences
August 2005–August 2006
Emphases in technology studies and reference and resources for general audiences, science and technology, government information, and law. Graduate student assistant, co-chair of student chapter of ASIS&T.
Graduate work
Carnegie Mellon University, Department of Engineering and Public Policy
August 2002–August 2003
Graduate coursework in policy analysis, economics, energy, climate science and air quality. Student activities coordinator.
BA, Physics and Mathematics, summa cum laude
Kalamazoo College
September 1998–June 2002
National Merit Scholar, Phi Beta Kappa. Editor, student newspaper and active in student political groups.
Study abroad
Rheinische-Friedrich-Wilhelms Universität, Bonn, Germany
March 2000–June 2000
Term abroad studying German language and culture.
Experience
Web Analyst
LunaMetrics, LLC
May 2008–Present
- Implementation and configuration of Google Analytics and other website measurement tools. Working closely with client IT teams to ensure tasks are completed and troubleshoot issues.
- Analysis of analytics data to find website insights. Understanding clients’ business issues and their goals for website visitors and providing data and analysis to illustrate their behavior.
- Training customers to use and interpret analytics software and data, via both webinar and stand-up training.
- User testing of websites to expose usability issues and potential areas to improve the visitor experience.
- Creating and maintaining pay-per-click advertising campaigns in Google AdWords, Yahoo! Search Marketing, and Microsoft adCenter. Optimizing campaigns to maximize return on investment.
Information Management Analyst
i-Squared, Inc.
August 2003–May 2009
Information Management Analyst August 2006–May 2008
Consulting services for technology evaluation and implementation of enterprise-wide tools for supporting the information needs of business users, such as portals and content management systems. Fill project lead and project management roles to work with clients in a variety of industries, including manufacturing, government, healthcare, and software. Duties include:
- Gathering requirements and modeling business processes through interviews and workshops.
- Evaluating software systems by gathering product vendor intelligence; creating Requests for Proposal and evaluating vendor proposals; and creating demonstration scripts and evaluating vendor performance.
- Performing cost-benefit and ROI analysis.
- Designing system taxonomies and metadata, workflows, security models, and other functional system components.
- Configuring systems to implement designs, working closely with technical consultants.
- Developing organizational strategies for implementation and governance.
- Training system users.
Consulting services to help clients develop enterprise strategies and business cases for information technology.
- Eliciting and elaborating vision, goals, objectives, and priorities to develop strategy documents.
- Developing communications for executives to sell strategies to peers and boards of directors and create organizational buy-in.
Internal leadership in emerging Information Management department in the organization.
- Co-managing creation of company intranet to increase efficiency and more smoothly manage rapid company growth.
- Share responsibility for department budgeting and organization-wide technology strategy.
- Share responsibility for interviewing new staff for department.
Information Architect January 2005–August 2006
Information architecture services for clients. Took project lead roles and interacted regularly with clients to meet needs and keep projects on schedule.
- Working closely with clients to understand and meet requirements.
- Designing portal, intranet, and eLearning websites to fulfill specific information needs for clients’ employees and customers.
- Installing and configuring web applications such as portals, content management systems, and learning management systems.
- Developing content using XML, HTML, CSS, Flash, and JavaScript.
- Usability analysis for web content and web applications.
- Recommending appropriate technology solutions to clients.
Internal business process improvements to increase efficiency and productivity and reduce costs.
- Developing automated publishing workflows using XML and XSLT. Reduced customer costs for some projects 30–50%.
- Implementation of a client extranet for communications and exchanging information.
- Training of internal staff.
Marketing support.
- Web design and website implementation for company website.
- Copywriting for e-newsletter to clients and prospects.
- Market research.
Information Specialist August 2003–January 2005
Technical writing and knowledge management services for clients in a variety of industries, including software, manufacturing, and healthcare. Duties included:
- Writing user documentation, policies and procedures, and business communication.
- Interviewing subject matter experts and distilling their knowledge for appropriate audiences.
- Design and desktop publishing.
Intern, Evergreen software development
Georgia Public Library Service, PINES Program
May 2006–August 2006
Developing end-user documentation for integrated library system software.
Graduate Student Assistant
University of Pittsburgh, School of Information Sciences
August 2005–August 2006
- Teaching support: developing course materials, using course management software.
- Research: information visualization and retrieval.
Research Assistant
Carnegie Mellon University, Department of Engineering and Public Policy
August 2002–August 2003
Research assistant in carbon-free energy and climate change.
Research Associate
Argonne National Laboratory, Energy Technology Division
May 2001–August 2001, June 2002–August 2002
Research assistant in high-temperature superconductivity applications.
Math Consultant
Kalamazoo College, Academic Resource Center
September 2001–June 2002
Tutoring peers in mathematics and teaching in small groups.
Teaching Assistant
Kalamazoo College, Department of Physics and Department of Mathematics and Computer Science
September 2001–June 2002
Grading papers, setting up and monitoring laboratory activities, teaching in small groups.
Research Assistant
Western Michigan University, Department of Civil and Construction Engineering
June 2000–November 2000
Reasearch assistant in bridge engineering and non-destructive testing technology.
Skills
- Excellent writing, organization, and presentation skills.
- Desktop publishing and graphics experience including FrameMaker, InDesign, Photoshop, and Illustrator.
- Experience developing interactive applications using Flash and ActionScript.
- HTML, CSS, XML, XSLT, and XSL-FO experience.
- Familiar with Windows, Mac OS, and UNIX environments.
- Programming experience with Ruby on Rails, PHP, XSLT, JavaScript, some Java, and MATLAB and SAS.
- MySQL and Apache administration.
- Familiarity with installing and administering web applications such as wikis, portals, and content management software.
- Experience with digital data acquisition hardware and software including LabView programming.
- Familiar with wood and metalworking, soldering, electronics, and internal combustion engines.
Certifications
- Google Advertising Professional
- Google Analytics IQ
Recent Speaking
- NTEN 2010, Atlanta, GA (upcoming April 2010)
- eBizITPA, Erie, PA
- ARL Pre-conference program, ALA Annual 2009, Chicago, IL
- Internet Marketing Conference Vancouver 2008, Vancouver, BC
Trade Press Publications
Mashups for Dummies: You Don’t Have to Be a Programmer to Participate in the New Web. Jonathan Weber. Information Standards Quarterly, (forthcoming).
Evergreen: Your Homegrown ILS. Jonathan Weber. Library Journal, 131(20): 38–41. URL http://www.libraryjournal.com/article/CA6396354.html.
Shoestring Digital Library. (2006) Jonathan Weber. Library Journal, 131(12): 30–32. URL http://www.libraryjournal.com/article/CA6349025.html
Peer-Reviewed Publications and Presentations
Metasearch Result Visualization: an Exploratory Study. (2006) Sherry Koshman, Amanda Spink, Jim Jansen, Chris Blakely, and Jonathan Weber. In Proceedings of CAIS (Canadian Association for Information Science) Conference, 2006. URL http://cais-acsi.ca/proceedings/2006/koshman_2006.pdf (PDF).
Nonlinear magnetic diffusion in single-domain YBCO cylinders under pulsed field condition. (2004) T.R. Askew, J.C. O’Daniel, J.M. Weber, and Y.S. Cha. IEEE Transactions on Applied Superconductivity, 15(2):3758–3761.
Using non-destructive technologies and methods in bridge management systems. (2004) Osama Abudayyeh, Ikhlas Abdel-Qader, Saleh Nabulsi, and Jonathan Weber. Journal of Urban Technology, 11(1): 63–76.
Transient response of single-domain Y-Ba-Cu-O rings to pulsed magnetic fields. (2002) T.R. Askew, J.M. Weber, Y.S. Cha, H. Claus, and B.W. Veal. IEEE Transactions on Applied Superconductivity, 13(2): 3750–3754.
A survey of non-destructive testing methods for bridge condition evaluation. (2000) O. Abudayyeh, J. Weber, and I. Abdel-Qader. Technical Report No. CEM-00-05, Department of Civil and Construction Engineering, Western Michigan University.
Organizations and Leadership
Leadership
- 2006, Co-chair, Student chapter of the American Society for Information Science and Technology, University of Pittsburgh
- 2002-2003, Student Activities Coordinator, Department of Engineering and Public Policy, Carnegie Mellon University
- 2001-2002, Senior Editor, Kalamazoo College Index
Memberships
- Web Analytics Association
- American Society for Information Science and Technology
- American Library Association
- Library and Information Technology Association
- Association of College & Research Libraries
- Society for Technical Communication